Apollo Hosting- Company Blog

Ever heard of the cliché, “First impressions last”? Well, if you are engaged in an IT-based business, this is so true. With thousands, if not millions, of companies bringing their business online, you are extremely lucky if internet users click on your link when they search in Google; so you better make sure that they’d like what they’d first see, which is usually, your web design.

Imagine going to site that is all cluttered when all you wanted was the information about that site. Or going to site which opens for more that 5 seconds. Or perhaps a site that has numerous pop ups. I know I’d click out of it and choose the new one. That’s one client you lost. I’m pretty sure there are other users who will do the same thing.

While web design is important, it is also extremely tedious to manage web content so you will need all the help you can get. This is why you need to get fully customizable templates like Site Symphony. For companies who want to document your customer’s experiences, you can publish a blog. In the same way, you can get blog software such as B2Evolution Skins to help create that professional look without the need for advanced programming.

Isabel Rodrigues - Works for Apollo Hosting
www.apollohosting.com

Blogs are considered the most powerful tool of advertising in the present world. This is due to the fact that more people are now abandoning their TVs and radios to discover the new internet world. In the US alone, there are more than 10 million internet users. Imagine how many people use the internet in the world. That’s about the same amount companies save when they advertise through the internet.

In order for a blog to have a wider following, it needs to be popular, and that is the use for social marketing. In a smaller scale, you can do this by joining groups like MySpace and asking your friends to read your newest journal entry. But if you own a company, MySpace just isn’t enough so you need to widen your network through syndication and linking.

It is very difficult to make people subscribe to your posts so the first thing you need to do is make sure that your blog looks good. You can ask web hosts like Apollo Hosting for free blog software that will allow you to design your site with just a few clicks! Most importantly, you need to write good articles, make it practical, short and if you can, humorous! This way your readers will not feel as if they’re reading a technical paper.

Isabel Rodrigues - Works for Apollo Hosting
www.apollohosting.com

Ever since I started writing for sites, I keep hearing about web 2.0 and have been wondering for sometime now. Being the casual computer that I was, my mind kept saying “Maybe that’s a new version of an internet browser!” Until finally one day I decided to logon to the internet and find out what exactly it means.

According to Wikipedia, web 2.0 is a term coined to mean the new trend used in web design and the sharing of information in the World Wide Web. It aims to utilize the potential of the internet to reach a global audience so marketing is not only more widespread but also cheaper.

Web 2.0 is not just about retrieving information from the internet; it is also about allowing end users to access software from their browsers. Aside from this, site owners can now allow other users to edit information on their website in the instance of errors. Web 2.0 builds networks and works on the principle of collective intelligence.

Today, whenever I hear news about Web 2.0, I remember a friend saying “This is no longer the age of information, we have so much of it already; this is the age when we need inspiration so we know what we’ll do with the information we already have.” With Web 2.0, this is easier to achieve.

Isabel Rodrigues - Works for Apollo Hosting
www.apollohosting.com

Web logs or blogs has been around for sometime. I have been blogging since 2005 the only difference then was that my blogs were online journals. I spoke about my life and experiences, my travels and lessons learned. Blogging at that time was highly personal so I made sure that I was the only one who could read it.

Who would think that blogging would evolve to become the most powerful tool for ecommerce? Certainly I never thought it would. It was only this year when I discovered that people were making money through their talent in writing. So I go to Google the word “blog” and I see more than 20 pages of websites are registered. I opened several and wondered how they had the time to design their sites and write too. And then I found out that a lot of web hosts offer free templates to their members. One such web design tool is Site Symphony from Apollo Hosting. Every account registered with their service can choose from 400 different fully customizable templates. No more technical expertise necessary, all you need to know now is how you want your website to look and you can allow Site Symphony to do all the hard work!

Isabel Rodrigues - Works for Apollo Hosting
www.apollohosting.com

I remember a time when acquiring a desktop would cost a fortune, when you had to murder somebody just to get a computer. That was about 7 years ago when MS-DOS was still the greatest invention of all time. Now as I write this blog and I listen to one of my favorite songs on my mp3 player, I contemplate on how much the world has changed.

Whenever I go to the internet, I see people’s blogs and I keep wondering why I am seeing more each day. It seems more and more people are starting to like writing. I got the answer to my question a month ago when I read about internet marketing and search engine optimization. Who could’ve imagined that in 7 years time, advertising would find a new medium? SEO is still a new technology even for programmers so a lot of help is needed by those who wish to engage in this business. Good thing some sites already offer professional marketing services and personal tools that help in SEO work. Site marketing is really important in today’s world as more companies are going online. Never have I imagined that the spread of the internet could bring about this kind of technology.

Isabel Rodrigues - Works for Apollo Hosting
www.apollohosting.com